Senior Product Manager, Retailer App Platform & Insights

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We're transforming the grocery industry

At Instacart, we invite the world to share love through food because we believe everyone should have access to the food they love and more time to enjoy it together. Where others see a simple need for grocery delivery, we see exciting complexity and endless opportunity to serve the varied needs of our community. We work to deliver an essential service that customers rely on to get their groceries and household goods, while also offering safe and flexible earnings opportunities to Instacart Personal Shoppers.

Instacart has become a lifeline for millions of people, and we’re building the team to help push our shopping cart forward. If you’re ready to do the best work of your life, come join our table.

Instacart is a Flex First team

There’s no one-size fits all approach to how we do our best work. Our employees have the flexibility to choose where they do their best work—whether it’s from home, an office, or your favorite coffee shop—while staying connected and building community through regular in-person events. Learn more about our flexible approach to where we work.

Overview

About the Role:  We're looking for a Senior Product Manager to shape how some of the world's largest retailers manage and grow their digital businesses on Instacart.

You'll own Retailer App as a platform, building a consumer-grade experience where retailers can easily manage their storefronts, discover and adopt new capabilities, and take greater control of their businesses. You'll also build the foundations that enable product teams across Instacart to deliver great retailer experiences quickly, consistently, and safely.

In parallel, you'll own Analytics & Insights, one of Retailer App's core products, transforming retailer data into actionable insights that help retailers grow.

Across both areas, you'll set a compelling multi-half product vision and strategy, translating customer needs into differentiated products and measurable outcomes. You'll be expected to operate with exceptional ownership and velocity, driving complex initiatives from ambiguity to launch, aligning teams across Product, Design, Engineering, and Data, and working directly with leading enterprise retailers to uncover needs and deliver scalable solutions.

This role offers a unique combination of platform-wide influence, end-to-end product ownership, and direct business impact — with the opportunity to define the next generation of retailer tools.

About the Team - Instacart’s Enterprise Platform team is responsible for the white-label product that enables retailers of all sizes to compete online through their own ecommerce experiences. The team is focused on platform growth and long-term retailer success — from onboarding new partners to helping them acquire, serve, and retain their end customers in ways that align with their unique brand and strategy.

About the Job 

Retailer App Platform — Build a consumer-grade retailer experience

  • Build a consumer-grade experience: Make Retailer App intuitive, cohesive, and delightful, with seamless navigation, personalized homepages, and end-to-end workflows that make it effortless for retailers to get their jobs done.
  • Drive feature discovery and adoption: Surface and merchandise the growing suite of Storefront Pro capabilities so retailers can easily discover valuable features, understand their benefits, and adopt or upgrade to unlock more value.
  • Empower retailers through self-service: Build intuitive self-service experiences that allow retailers to explore, configure, and manage their storefront capabilities with greater flexibility, transparency, and control.
  • Enable teams to build fast and safely: Establish reusable components, templates, common UX patterns, and governance frameworks that help product teams ship high-quality, consistent retailer experiences with speed and confidence.
  • Own the end-to-end experience: Set the vision and standards for Retailer App across product teams, ensuring individual features come together into one coherent, exceptional experience rather than a collection of disconnected tools.

Analytics & Insights — Turn retailer data into growth

  • Make performance understandable: Build intuitive analytics experiences that give retailers visibility into their commerce, content, and product performance, helping them understand what's happening and why.
  • Turn data into actionable insights: Move beyond traditional dashboards to deliver personalized, data-backed recommendations that surface the most valuable opportunities to grow.
  • Connect insights to action: Enable retailers to act directly on recommendations through streamlined workflows, automation, and AI-powered capabilities.
  • Shape the future of retailer intelligence: Build toward a proactive, intelligent experience that continuously helps retailers identify opportunities, optimize their businesses, and measure impact.

Product Leadership, Execution & Collaboration

  • Set product direction: Define a compelling multi-half vision and strategy, translating customer needs and emerging technologies into a pragmatic roadmap with measurable outcomes.
  • Execute with speed and ownership: Independently drive complex initiatives from ambiguity to launch, making smart tradeoffs and delivering high-quality products with exceptional throughput.
  • Lead across teams: Influence and align a broad set of cross-functional stakeholders, navigating competing priorities and driving decisions without direct authority.
  • Build in deep partnership: Work closely with Design, Engineering, Data, and other product teams to deliver cohesive experiences across a complex platform.
  • Stay close to customers: Engage directly with leading enterprise retailers to uncover needs, validate solutions, and turn complex requirements into scalable products.

About You

Minimum Qualifications

  • 8+ years of B2B product management experience, including 2+ years building platform products.
  • Exceptional product craft and UX judgment: Strong intuition for creating intuitive, elegant experiences that simplify complex customer workflows.
  • Strong platform product thinking: Experience building scalable platforms, shared capabilities, and frameworks that enable multiple teams to deliver products efficiently and consistently.
  • Exceptional ownership and execution: Proven ability to independently set direction, navigate ambiguity, make high-quality decisions, and ship complex products at high velocity.
  • Cross-functional leadership: Ability to influence teams without direct authority, align stakeholders with competing priorities, and drive decisions across a broad product surface.
  • Customer-centric product strategy: Ability to deeply understand customer problems and translate them into differentiated, scalable solutions.
  • Strong analytical and communication skills: Fluent in quantitative and qualitative decision-making, with the ability to articulate compelling strategies and build trust with senior leaders and enterprise customers.

Preferred Qualifications

  • Experience building B2B SaaS platforms, enterprise applications, or products used to manage complex business workflows.
  • Experience with e-commerce, retail technology, content management systems, or site-building platforms.
  • Experience building analytics, business intelligence, or data-driven recommendation products.
  • Experience using AI to create more intelligent, proactive, or automated product experiences.
  • Experience with configuration platforms, developer enablement, or B2B  self-service tools.

#LI-Remote

Instacart provides highly market-competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here.

Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. Please read more about our benefits offerings here.

For US based candidates, the base pay ranges for a successful candidate are listed below.

CA, NY, CT, NJ
$221,000—$233,000 USD
WA
$212,000—$223,500 USD
OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI
$203,000—$214,000 USD
All other states
$184,000—$194,000 USD
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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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