Paid Search (PPC) Specialist (Remote / WFH)

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Join an established digital agency to help service the search engine marketing needs of an existing roster of clients. The candidate must be a quick learner, highly organized and comfortable working across many projects and client industries. Candidates with agency experience and paid social media management experience are preferred.


Summary

You will have proven success in driving results in B2C eCommerce, customer acquisition, lead and/or revenue generation through digital advertising across the likes of Google Ads, Facebook, Instagram, and more. Of course, you’re a data junkie and can perform magic with Excel to discover new opportunities and insights. You’re at home with all the usual tools: Google Analytics, Google Keyword Tool, Google Trends, and plenty more. If you’re like us, you have cool browser add-ons that make you more productive.

We are looking for a quick learner who is highly organized and comfortable working across many projects.

Our team works remotely, so if you are good at keeping yourself busy without constant oversight, please read on.

What Is The Role?

The Paid Search Specialist is a crucial position so you will need to work well within cross-disciplinary teams and be comfortable multi-tasking in a fast-paced environment where providing clients with a high-level service is expected.

You will be expected to show resourcefulness, exhibit accountability, and understand the role well enough to work independently and demonstrate initiative.

The PPC Strategist will need to be an enthusiastic problem solver and hands-on marketer who combines an analytical mindset with the ability to deliver results for a limited portfolio of clients.

Not only will you be expected to learn which topics are most relevant for our client’s target audience, but you will then use that knowledge to optimize toward the highest value opportunities for their business and constantly monitor performance to inform a holistic overall SEM strategy.

Primary Responsibilities?

  • Execute new campaign launches
  • Track, report, and analyze PPC performance
  • Optimize campaign bids, budgets, and ongoing tests
  • Troubleshoot performance discrepancies
  • Search engine content evaluation and optimization
  • Write ad copy for paid search engine marketing campaigns
  • Write landing page content for quality score optimization
  • Perform keyword cost-benefit research for PPC and SEO projects

Does This Describe You?

  • Sense of humor
  • Strong analytical skills
  • Strong organizational skills
  • Excellent written and communication skills
  • Excellent Excel and Power Point skills
  • Ability to work autonomously
  • Two to three years experience with Google AdWords
  • Familiarity with Bing Ads
  • Familiarly with Google Analytics
  • Experience in an advertising agency environment is a plus
  • Experience with social media advertising platforms is a plus

WHAT HAPPENS NEXT?

Apply below and we will review your application as soon as possible. Please note that due to the high level of applications we receive, it is not always possible for us to respond to each applicant in person.

Moving Traffic Media is proud to be an equal opportunity workplace and is an affirmative action employer. Our agency is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

2. HOW DO YOU USE THE DIFFERENT COMMUNICATION TOOLS IN DIFFERENT SITUATIONS?

When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

3. WHAT IS "WORKING REMOTE" REALLY FOR YOU?

Many people want to work remotely because of the flexibility it allows. You can work anywhere and at any time of the day...

4. WHAT DO YOU NEED IN YOUR PHYSICAL WORKSPACE TO SUCCEED IN YOUR WORK?

With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

5. HOW DO YOU PROCESS INFORMATION?

Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

7. HOW DO YOU ORGANIZE FILES, LINKS, AND TABS ON YOUR COMPUTER?

Just like your schedule, how you track files and other information is very important. After all, everything is digital!...

8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

9. HOW DO YOU PREPARE FOR A MEETING AND PREPARE A MEETING? WHAT DO YOU SEE HAPPENING DURING THE MEETING?

Just as communication is essential when working remotely, so is organization. Because you won't have those opportunities in the elevator or a casual conversation in the lunchroom, you should take advantage of the little time you have in a video or phone conference...

10. HOW DO YOU USE TECHNOLOGY ON A DAILY BASIS, IN YOUR WORK AND FOR YOUR PLEASURE?

This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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