Content Designer III - Experience Design (XD)

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About the position

At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business. Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere. Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated, and know that when one of us wins, we all win. Do you enjoy solving complicated content problems? Do you want to use your Content Design skills to impact user experiences that help millions of people enjoy more of the world? At Expedia Group, our mission is to power global travel for everyone, everywhere. As a Content Designer III in our Experience Design (XD) team, you'll work in a worldwide cross-disciplinary team that unites Product Design, Content Design, and Research to deliver innovative and cohesive end-to-end experiences that serve the needs of our travelers and partners. We're looking for a motivated and experienced Content Designer who is proficient in developing product content strategies, skilled at blending UX writing with storytelling, and confident in taking a content-first approach to end-to-end experience design. Reporting to the Senior Content Design Manager, this Content Designer will help drive the content strategy and enhance the product experience for our Expedia and Insurance experiences.

Responsibilities

  • Design thoughtful, intuitive, and accessible content solutions for a range of product use cases and interactions – from onboarding and in-app education to transactional flows and push notifications.
  • Apply solid information architecture methods (such as content modeling and mapping) and UI frameworks to design scalable content solutions.
  • Audit, analyze, structure, create, and present compelling UX content throughout the product experience.
  • Partner across product and research teams using human-centered design methods to drive content tests that measurably improve the traveler experience, and identify, log, prioritize, and resolve content bugs across the portfolio.
  • Apply a holistic, customer-focused approach to creating a cohesive content strategy for our loyalty programme across all product areas.
  • Use both qualitative and quantitative insights, along with business analytics, to drive content insights and solutions.
  • Partner across teams to improve the accessibility, inclusion, readability, and translatability of product content
  • Have strong facilitation and presentation skills to clearly and confidently communicate the rationale for decision-making to team members and stakeholders.
  • Influence, persuade, and negotiate with stakeholders to design the best experiences that meet the needs of travelers and businesses.

Requirements

  • Bachelor's degree in a related technical field; or equivalent related professional experience in core skills such as UX Writing, content audits and analysis, content mapping and modeling, information architecture, content planning and sourcing, conversational design, and storytelling (this is not a content marketing role)
  • 5+ years of experience as a Content Designer, UX writer, or Content Strategist
  • Ability to audit, analyze, structure, create, and design content independently in compelling user-focused product experiences using established frameworks
  • Strong skills in confidently presenting compelling rationale and narratives behind content strategies and decisions to peers, partners, and key stakeholders - such as Legal, Marketing, Security, Product, and top leadership
  • Expertise in persuasion and negotiation with stakeholders to create optimal experiences that balance both traveler satisfaction and business objectives
  • Experience applying human-centered design (HCD) practices to product experiences

Nice-to-haves

  • Experience taking a thoughtful, empathetic, and inclusive approach to design that meets every user where they are
  • Experience in solving complicated content problems for multiple user segments and can develop content solutions across brands.
  • Maintain a portfolio of work that showcases your skills as a design thinker and honed UX writer. We are particularly interested in examples of how your influence enhances cross-functional thinking to drive retention in Loyalty and Membership areas.
  • Demonstrate a curiosity to explore and apply emerging AI technologies, including prompt engineering, structured content to enhance strategy and operational efficiency.

Benefits

  • medical/dental/vision
  • paid time off
  • Employee Assistance Program
  • wellness & travel reimbursement
  • travel discounts
  • International Airlines Travel Agent (IATAN) membership
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Common Interview Questions And Answers

1. HOW DO YOU PLAN YOUR DAY?

This is what this question poses: When do you focus and start working seriously? What are the hours you work optimally? Are you a night owl? A morning bird? Remote teams can be made up of people working on different shifts and around the world, so you won't necessarily be stuck in the 9-5 schedule if it's not for you...

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When you're working on a remote team, there's no way to chat in the hallway between meetings or catch up on the latest project during an office carpool. Therefore, virtual communication will be absolutely essential to get your work done...

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With this question, companies are looking to see what equipment they may need to provide you with and to verify how aware you are of what remote working could mean for you physically and logistically...

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Several years ago, I was working in a team to plan a big event. My supervisor made us all work as a team before the big day. One of our activities has been to find out how each of us processes information...

6. HOW DO YOU MANAGE THE CALENDAR AND THE PROGRAM? WHICH APPLICATIONS / SYSTEM DO YOU USE?

Or you may receive even more specific questions, such as: What's on your calendar? Do you plan blocks of time to do certain types of work? Do you have an open calendar that everyone can see?...

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8. HOW TO PRIORITIZE WORK?

The day I watched Marie Forleo's film separating the important from the urgent, my life changed. Not all remote jobs start fast, but most of them are...

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This is a great question because it shows your comfort level with technology, which is very important for a remote worker because you will be working with technology over time...

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